The book analyzes the exercise of British ‘soft power’ through the BBC’s foreign language services, and the diplomatic role played by their diasporic broadcasters. The book offers the first historical and comparative analysis of the ‘corporate cosmopolitanism’ that has characterized the work of the BBC’s international services since the inception of its Empire Service in 1932 – from radio to the Internet.

This collection of original essays is concerned with understanding how people are making meaning from the new media and how subaltern tinkering (pirating, peer to peer file sharing, hacking, noise jamming, indymedia, etc.) does things to and in the new media. This exciting works helps us to make sense of the creation of new publics, new affects and new experiences of pleasure and value in convergences of intermedia in a fast developing South Asia context.